“Preparing for the next season of life.”
The Director & Founder of O’Neill Financial Services wanted a visual identity which resonated authentically with his own personal heritage. As a result, the financial logo our design team created provided a powerful blend of Scottish and Irish culture into the colours, styles and font. The overall look and feel also conveyed the brand’s values much more strongly, including reliability, stability, warmth and honesty.
The new financial logo also provided sufficient versatility to be integrated seamlessly into the brand collateral of O’Neill Financial Services, including social media profiles, the staff business cards, letterheads and compliment slips.
The digital team at CreativeAdviser also produced a branded, animated one-minute explainer video for O’Neill Financial Services. This combines compelling background music with a lovely set of branded graphics, which transition seamlessly between one another. This asset has proved invaluable to the firm’s marketing efforts (e.g. on social media advertising campaigns).
Finally, the new financial website was a significant step up for the firm. The imagery is bright, sharp and resonant with the Celtic/Gaelic brand heritage. The website also works very nicely on a wide range of tablet and mobile devices, providing a much more enriched user experience.